Brand24

AI-powered social listening platform delivering real‑time brand insight and analytics.

Overview

• Brand24 is an AI-driven social listening and media monitoring platform.
• It scans over 25 million online sources, including social media, blogs, news, forums, podcasts, and newsletters.
• The platform identifies brand or keyword-related mentions and provides advanced analytics.
• Key features include sentiment analysis, emotion tracking, topic clustering, influencer scoring, and share-of-voice metrics.
• Users receive real-time alerts, anomaly detection, customizable dashboards, and exportable reports.
• AI tools include weekly AI Insights, Brand Assistant chat analysis, and Events summaries.
• These functionalities assist teams in managing reputation, monitoring campaigns, benchmarking performance, and making data-informed decisions.

Features

Tracks mentions across 25 million public online sources in real time
Real‑time alerts and anomaly detection for spikes or declines in activity
Advanced sentiment and emotion analysis of mention context
Influencer scoring to identify key voices and authority sources
Share‑of‑Voice and Presence Score metrics for benchmarking visibility
Topic clustering and context cloud to surface discussion themes
Boolean and filtered search options plus tagging capabilities
Customizable dashboards and ability to compare multiple projects
Exportable reports in PDF, Excel, PowerPoint formats
AI‑powered tools: Brand Assistant chat, weekly AI Insights, and Events summaries

FAQ

  1. What types of sources does Brand24 monitor?

    Brand24 collects public mentions from websites, blogs, news sites, social media platforms, forums, podcasts, video descriptions, newsletters and review sites.

  2. Can I export data and generate reports?

    Yes—Brand24 allows exporting mentions and metrics into PDF, Excel, and PowerPoint formats, with support for customizable reports and dashboards.

  3. What AI-powered features are included?

    The platform includes AI Insights (automated summary reports), Brand Assistant chat for on‑demand questions, Topic Analysis, Anomaly Detection (“Events”), Emotion Analysis, and advanced Sentiment Analysis.

  4. How does Brand24 identify influencers?

    It calculates an Influencer Score to highlight influential profiles and sources, assisting in identifying key voices across your mentions.

  5. Is historical data available?

    Brand24 collects real-time public data and attempts to retrieve up to approximately 30 days of historical mentions, depending on availability.